Privacy Policy

Last Updated: February 17, 2025

Happy Hour Hopper Limited ("we," "us," or "our") respects your privacy and is committed to protecting the personal data you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you use the Hoppy app and website ("Service") or when you interact with us, contact us, or engage with us in any other way. It also outlines our compliance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR), the UK Data Protection Act 2018, and, where applicable, the UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021) (“UAE PDPL”).

1. Interpretation and Definitions

Interpretation
Words with capitalised first letters have meanings defined herein. Singular terms include the plural and vice versa.

‍Definitions
Account: A unique account created for you to access our Service.
‍Affiliate: An entity under common control with or controlled by the Company.
‍Application: Refers to the Hoppy mobile app.Company: Happy Hour Hopper Limited, 3 Devis Way, Knutsford, Cheshire, WA16 0GY, United Kingdom.
‍Cookies: Small files placed on your device to track browsing activity.
‍Data Controller: The entity responsible for determining how and why personal data is processed. For the purposes of UK and UAE law, we are the Data Controller of your Personal Data.
‍Device: Any device used to access the Service (e.g., smartphone, tablet).
‍GDPR (UK GDPR): UK General Data Protection Regulation and the Data Protection Act 2018.Personal Data: Any information related to an identifiable individual.
‍Service Provider: Third parties processing data on behalf of the Company.
‍UAE PDPL: The UAE Personal Data Protection Law (Federal Decree-Law No. 45 of 2021).
‍Usage Data: Data collected automatically during use of the Service.
‍Website: The Hoppy website at www.hoppyapp.io.
‍You: The individual or legal entity using the Service.

2. Who We Are
‍Happy Hour Hopper Limited is a company registered in England and Wales with company registration number 13315153, located at 3 Devis Way, Knutsford, Cheshire, WA16 0GY, United Kingdom. You can reach us via email at support@hoppyapp.io.

‍3. Types of Data We Collect

Identity and Contact Data
‍We may collect the following information to provide our services and communicate with you:
- Name
- Email address
- Phone number
- Location data (with your permission)
- Account preferences

Payments and Transactions Data
‍We may collect information related to payments made through the Service, including:
- Payment details (e.g., billing information, transaction history)

Technical and Usage Data
We automatically collect information about how you interact with our Service, including:
- IP address
- Device type and identifiers
- Browser type and version
- Operating system
- Pages viewed and time spent on the Service

Marketing and Communications Data
‍We may collect information related to your marketing preferences and communications with us, including:
- Preferences for receiving marketing material and offers
- Responses to surveys, promotions, or feedback requests
- Interactions with marketing emails or notifications

Optional Application Data
‍With your permission, we may collect:
- Location data for tailored offers and app features
- Photos or media for profile creation

4. Legal Bases for Processing Your Data
‍We process your personal data for various purposes in order to provide and improve our services. Below, we outline the types of data we collect, the purposes of processing, and the lawful basis under which we process this information.

Identity and Contact Data
‍We collect identity and contact data to provide our services, create user accounts, communicate with users, and deliver personalised offers. The lawful basis for this processing is contractual necessity, as it enables us to manage accounts and provide the service. Additionally, we rely on legitimate interests to communicate with users and send relevant offers.

Payments and Transactions Data
‍Payment and transaction data is processed to facilitate payments, maintain transaction history, and prevent fraud. This processing is carried out under the lawful basis of contractual necessity, as it is required to complete transactions. In certain cases, we also process this data to comply with legal obligations, such as financial regulations and record-keeping requirements.

Technical and Usage Data
‍We collect technical and usage data to monitor app performance, enhance our services, troubleshoot technical issues, and ensure security. This processing is conducted under our legitimate interests, as it helps us improve the user experience and maintain security across our platform.

Marketing and Communications Data
‍Marketing and communications data is used to send tailored marketing materials, understand user preferences, and improve campaigns based on feedback and engagement. We process this data based on user consent for marketing communications. In some cases, we may also rely on legitimate interests to enhance engagement and measure campaign effectiveness.

All Personal Data
‍In certain circumstances, we may transfer your personal information in part or in whole in connection with a merger, sale, transfer of assets, investment, acquisition, bankruptcy, or similar corporate transaction. This is done to ensure the continued service and function of our platform and to protect and grow our business. The lawful basis for this processing is our legitimate interests in maintaining business continuity and security.

Optional Application Data
‍We collect optional application data to provide tailored offers, enable specific app features, and create personalised profiles. This data is processed based on user consent, particularly in cases where we collect location data or media uploads.

In accordance with applicable data protection laws, including but not limited to the UK GDPR, the Data Protection Act 2018, we rely on the following lawful bases to process your Personal Data:
Contractual Necessity: To provide the Service you have requested, such as creating and managing your account, processing payments, and delivering personalised offers.
‍Legitimate Interests: To improve and develop our Service, troubleshoot technical issues, enhance user experience, maintain security, and engage in limited marketing activities. We ensure that our legitimate interests do not override your fundamental rights and freedoms.
‍Consent: For direct marketing communications and certain optional data processing activities (e.g., accessing your location or photos), we will rely on your consent. You can withdraw consent at any time.
‍Legal Obligations: To comply with applicable laws, respond to lawful requests from public authorities, or meet our regulatory obligations (e.g., financial record-keeping).

5. Sharing Your Data
‍We may share your data:
‍With Service Providers: To process payments, provide analytics, marketing services, and maintain the Service’s infrastructure under our instructions. For transparency, we work with providers such as AWS (cloud hosting), Appsflyer (performance analytics), and Mailchimp (email marketing). Payments are securely handled by Apple and Google via their respective app stores.
‍With Partners: To facilitate exclusive offers and promotions from venues. We ensure that such partners adhere to data protection obligations.
‍In Business Transfers: If the Company undergoes a merger, acquisition, restructuring, or sale of assets, your Personal Data may be transferred as part of that transaction.
‍To Comply with Laws: If required to disclose data under applicable laws, regulations, legal processes, or governmental requests.

We do not sell your personal data to third parties.

6. International Data Transfers
‍Your personal data may be transferred to and processed in countries other than your own. When we transfer your Personal Data outside the UK or the UAE, we will ensure that appropriate safeguards are in place, such as the use of Standard Contractual Clauses (SCCs) or other approved transfer mechanisms, to provide an equivalent level of data protection as required by applicable laws.

7. Data Retention
‍We retain your Personal Data only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.
‍Account Information: Retained until you delete your account or withdraw your consent, subject to legal requirements.
‍Payment Information: Retained to comply with financial and regulatory obligations.
‍Usage Data: Retained for analytics and service improvements unless you request deletion.

When we no longer need your Personal Data, we will securely delete or anonymise it.

8. Security of Your Data
‍We implement appropriate technical and organisational measures to protect your data against unauthorised access, alteration, disclosure, or destruction. Although we work to ensure your data’s security, no method of transmission or storage is completely secure. We cannot guarantee absolute security.

9. Your Rights
‍You have certain rights under applicable data protection laws, including:
‍Access Your Data: Request a copy of your personal data.
‍Correct Your Data: Request corrections to inaccurate or incomplete information.
‍Delete Your Data: Request deletion of your data, subject to legal obligations.
‍Restrict Processing: Request that we limit the processing of your data in certain circumstances.
‍Withdraw Consent: Withdraw your consent for specific data processing activities at any time.
‍Data Portability (Where Applicable): Receive your data in a structured, commonly used, and machine-readable format.
‍Lodge a Complaint: If you believe your data rights have been violated, you have the right to lodge a complaint with the relevant supervisory authority:
In the UK, this is the Information Commissioner’s Office (ICO): www.ico.org.uk
‍In the UAE, this is the relevant data protection authority under the UAE PDPL once designated by law.

To exercise these rights, please contact us at support@hoppyapp.io.

10. Children’s Privacy
‍The Service is not intended for individuals under 18. We do not knowingly collect data from minors. If you believe a minor has provided us with personal data, please contact us immediately at support@hoppyapp.io, and we will take steps to delete such information.

11. Marketing Preferences
‍We may use your personal data to send you marketing communications about our offers, promotions, and updates. You have the right to manage your marketing preferences at any time:
‍Opting Out: If you wish to stop receiving marketing communications, you can opt out by clicking the “unsubscribe” link in any marketing email or by contacting us at support@hoppyapp.io.
‍Customising Preferences: You can manage your preferences for receiving certain types of marketing communications (e.g. push notifications) within your account settings.
‍Important Service Updates: Please note that even if you opt out of marketing communications, we may still send you essential service-related updates.

If you require further assistance, please get in touch with us at support@hoppyapp.io.

12. Cookies and Tracking
‍We use Cookies and similar technologies to enhance your user experience, analyse performance, and provide personalised content. For more details, please see our separate Cookie Policy. You can manage your cookie preferences through your browser settings.

13. Updates to This Privacy Policy
‍We may update this policy periodically to reflect changes in our practices or legal requirements. Any updates will be posted here with a revised "Last Updated" date. We encourage you to review this Privacy Policy regularly.

14. Contact Us
‍If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Happy Hour Hopper Limited
Email: support@hoppyapp.io
Address: 3 Devis Way, Knutsford, Cheshire, WA16 0GY, United Kingdom